KIDS FIRST Swim Schools

KIDS FIRST Swim Schools

500 employees
18 years in business

About this pro

KIDS FIRST Swim Schools are the largest privately-owned provider of swimming instruction in the world. We operate 30 locations in the Mid-Atlantic, each year teaching over 150,000 children how to be safe and proficient around the water.

We are dedicated to teaching kids to be safe and proficient in the water. We have built America's finest specialty designed training pools. Maintained at 90° with depths ranging from 2 to 5 feet, both our instructors and students find this the perfect environment to learn. Shivering and goosebumps, often a major deterrent to the learning process, are outlawed at the KIDS FIRST Swim Schools!! Expert instructors, a trademarked curriculum and a kid-friendly environment enhance your child's learning experience. 

Programs include:

Mommy and Me (Daddy & Me)
Small Group Classes
Private Classes
Semi Private Classes
Adult Classes
Developmental Swim Team
Homeschool Programs
Adult Fitness (available at certain locations)
Family Swim Nights
Birthday Splash Parties and much more!

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Bel Air, MD 21015
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What is your typical process for working with a new student?

All students are assessed based on our eight level KIDS FIRST / Kick First curriculum, which is documented in the Library of Congress. This curriculum has turned out tens of thousands of proficient swimmers and we currently teach over 150,000 students in our programs. 

What education and/or training do you have that relates to your work?

KIDS FIRST® Swim Schools was incorporated in Maryland in 2001 by owner and founder Gary Roth. His dream was to develop a better way to teach swimming to children in America.

You see, Gary had been around swimming all his life. As a child growing up outside of Philadelphia, Pennsylvania in the 1960’s he spent his summers at the local swim club participating in swimming lessons and swim teams. As a teenager in a lake community in Northern New Jersey, he swam on swim teams, life guarded and gave swimming lessons. While teaching Sixth Grade in Randolph, New Jersey in the 70’s he coached both summer and winter swim teams. And, in the 80’s and 90’s as an Executive of a Fortune 500 Company living in Baltimore, Maryland, he taught stroke mechanics and coached summer and winter swim teams during his free evenings and weekends. Gary has over fifty years of swimming experience, forty years as an instructor and coach. He has taught in lakes, ponds and pools. He has taught survival programs to infants and toddlers. He has taught RED CROSS lessons to school age kids. He has worked with adults that had never learned to swim and with tri-athletes who wanted to go faster. He has taught stroke mechanics to age group swimmers and he has molded National Champions. Still, he knew that nobody had yet developed a truly superior method for teaching children to swim. He believed that his experiences had actually taught him a better way. In 2001 his dream and his beliefs became the foundation for the KIDS FIRST® Swim Schools and the KIDS FIRST®/Kick First Learn to Swim System®.

We now offer trained instructors at all 30 locations that teach the same fundamentals that Gary has taught for over 40 years. 

Do you have a standard pricing system for your lessons? If so, please share the details here.

Pricing and scheduling varies by location. Please check our locations link for a list of all of our 30 locations. 

How did you get started teaching?

KIDS FIRST® Swim Schools was incorporated in Maryland in 2001 by owner and founder Gary Roth. His dream was to develop a better way to teach swimming to children in America.

What types of students have you worked with?

We work with students of all ages 2 months - adults. 

Lessons offered